Henry Dinkel

Experience Design Consultant

Senior Service Designer & Experience Strategist with 12+ years in digital transformation, customer journey innovation and service blueprinting for leading brands. Proven expertise in aligning business goals with customer needs through user research, prototyping, and data-driven design strategies. Passionate about leading cross-functional teams, optimising services, and delivering impactful customer experiences.

Graduated with a degree from Central Saint Martins College of Art and Design in Advertising and Graphic Design.

  • Amadeus • Salesforce: Lead to contract sales journey
  • CBRE • Property & sales management
  • Johnson & Johnson • Product lifecycle management
  • Unilever • Colleague learning & development platform
  • AVIS • Self serve car hire via mobile app
  • Sainsbury's • Nectar mobile & web app
  • John Lewis & Partners • Digital rebrand & design system